Doing It Yourself Is Not Always Doing It Right
Should you do it yourself? I recently attended a wedding. It was a nice wedding. Not large; only 40-50 guests. I noticed everyone going to the bride to ask questions about where to place this, [...]
Simple Choices Drive More Sales
I did something unusual (for me) last week – I went to a fast-food restaurant. It was not very busy inside, just me and one person before me. Since it wasn’t busy, there was only one register in [...]
How To Keep the Customer and Grow Repeat Business
It’s tough to make the phone ring. Besides, it costs money. When the phone does ring, you want to be sure you don’t kill your opportunity to service that customer now and in the future. As you [...]
Creating happy. Avoiding angst.
Tips from a long-time industry veteran. In today’s “instant” society filled with all of the “about me” and “right now” expectations, how can you know what is important to your customer? How do [...]
6 Ways to Improve the Customer Experience
Recently I was babysitting “Spanky”, my in-laws medium-sized, energetic canine, who was with me in the bank drive-through. The teller noticed Spanky in the backseat and we had a...
Success Story: Superior Van & Mobility
Superior’s team of around 100 employees across 11 stores changes thousands of lives each year. They've always taken customer relationships seriously, but they needed a unique yet easy way to [...]
Success Story: Oliver Heating & Cooling
200 employees and residential revenue over $30 million/year. Oliver needed a turn-key, consistent mechanism for thanking their customers with a gift, capturing and managing customer feedback, and [...]